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Wendy's: Huge Traffic Declines Are A Major Problem

Wendy's: Huge Traffic Declines Are A Major Problem

Wendy's remains a sell as same restaurant sales decline and market share erodes versus peers. WEN's Q2 comps fell -3.6% in the U.S., with traffic down 12.5% and margins sharply deteriorating. Heavy debt ($2.76B) limits flexibility as WEN relies on new store openings for modest top-line growth.

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