Bargain Hunters, AI Bets, and CEO Confidence: Navigating the Final Wave of Q2 Earnings

From the Checkout Counter to the AI Trade: Key Earnings This Week​ American households are still spending, but with an intense focus on value. While the NRF projects a record $146.8 billion in back-to-class spending, consumers are heavily relying on early promotions and midsummer sales to stretch their budgets.